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14 March, 2020 10:34 pm

Chrysler 300: My son Steven is the new commercial broadcasted in the U.S

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Chrysler gives a further boost to the campaign “It’s halftime in America” and for the occasion broadcasts a new commercial starring the 300.
The advert is titled “My Son Steven” and has been described by Olivier Francois with these words: “A father’s pride in his adult son making his own way in life – writes the Chief Marketing Officer of Chrysler– This commercial encourages one to dream big, set your own course and shoot for the stars”.

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“It’s halftime in America” with Clint Eastwood was elected the second most successful advertising campaign during the 2012 Super Bowl.

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