A lot of interesting motorcycle concepts seem to be coming out of universities these days, and this is the latest and it comes from Chalmers University in Gothenburg.
The idea behind the Verdandi project was to investigate why fewer women than men ride motorcycles, and what can be done to attract female users and customers to the motorcycle market.
The end result was that women want safety, low enviromental impact, comfort and ergonomics, storage and identity and this concept bike supposedly encompasses all six features.
Not bad, but from this woman’s point of view, I’m keeping my custom bike.
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