The West End lights up in support of Aberdeen FC's league success this festive season.
As Aberdeen FC secures its position in the league, the excitement in the city is palpable. The festive season has brought a unique celebration to the West End, where local businesses are joining in the spirit of community and support for the Dons.
One standout initiative is the collaboration between Gary Walker Wealth Management and Aberdeen FC, which has resulted in a spectacular red and white projection illuminating their office at 66 Queen’s Road.
Lighting up the community
The festive display, which features a vibrant Dons-themed projection, will be showcased daily for the next five weeks.
This initiative aims to spread the electric atmosphere of Pittodrie Stadium throughout the city, allowing fans and residents alike to bask in the club’s success. The projection, which loops every two minutes, was officially launched by manager Jimmy Thelin and player Jack Mackenzie, drawing a small crowd eager to witness the festive spirit come to life.
A tribute to the Dons
Gary Walker, the financial advisor for the club, expressed his desire to do something different this year. He collaborated with Stephen McCormick, the club’s supporter experience manager, who proposed the idea of a light display to celebrate the team’s performance. Walker stated, “We thought it would be a great idea to celebrate how the season is going with the club.” This innovative approach not only enhances the festive atmosphere but also strengthens the bond between the club and the community.
Community engagement and support
In addition to the festive display, the event also highlighted the importance of community engagement. Club manager Jimmy Thelin emphasized the significance of connecting with the city, stating, “It’s great for the club to be a part of the community.” The presence of local charities, such as Friends of ANCHOR and UCAN, further underscores the collaborative spirit of the event. Sarah-Jane Hogg, chief executive at Friends of ANCHOR, expressed her gratitude for the support from Gary Walker Wealth Management, showcasing how local businesses can make a difference in the community.
As the festive season unfolds, the projections serve as a reminder of the joy and unity that sports can bring to a community. With Aberdeen FC performing well, even those who may not typically follow football are embracing the excitement, creating a vibrant atmosphere throughout the city.
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