The Hollywood star's latest venture highlights Scotland's stunning landscapes and whisky culture.
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Harrison Ford’s Highland Adventure
Hollywood icon Harrison Ford has recently made headlines as his likeness graces several iconic landmarks across the Scottish Highlands. The actor, known for his roles in blockbuster franchises like Star Wars and Indiana Jones, has partnered with Glenmorangie, a renowned whisky distillery based in Ross-shire, to promote their latest campaign.
The stunning visuals feature Ford donning a traditional Scottish kilt, projected onto the breathtaking backdrops of the Three Sisters of Glencoe, Castle Stalker, and Dunrobin Castle.
Whisky and Scottish Culture
This campaign is not just about whisky; it’s a celebration of Scottish culture and its rich heritage.
Ford’s involvement goes beyond mere promotion; he has immersed himself in the local customs and traditions. During his visit to the Highlands, he filmed a six-part series titled Once Upon a Time in Scotland, where he explored the nuances of Scottish pronunciation and kilt etiquette. The series showcases not only the beauty of the Highlands but also the warmth and hospitality of its people, as Ford bonds with locals over a dram of single malt whisky.
Behind the Scenes of the Campaign
Filming took place at various picturesque locations, including the Glenmorangie Distillery, Ardross Castle, and the scenic surroundings of Loch Glass. The Glenmorangie staff also played a significant role in the advertisement, highlighting the distillery’s commitment to authenticity and local engagement. Ford’s genuine interactions with the community, such as his visit to the Balintore Inn for a Sunday lunch, further emphasize the actor’s appreciation for the local culture.
A Visual Spectacle
The recent lighting of the Highland landmarks is part of the promotional efforts surrounding Ford’s favorite episode of the series, titled The Mountain. Directed by Joel Edgerton, this episode captures the essence of the Highlands and showcases the stunning landscapes that make Scotland a unique destination. Viewers can catch this captivating episode on the Glenmorangie website or on YouTube, allowing fans worldwide to experience the beauty of Scotland through Ford’s eyes.
