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A review of Ju-Ju-Be maternity wear

© WikiMedia (Wikimedia) A typical baby’s diaper bag , over-shoulder style. Mála leanbh flic
© WikiMedia (Wikimedia)
The Ju-Ju-Be brand
Started by the dynamic duo of Kristin Hunziker and Joe Croft, every product from the Ju-Ju-Be bag diaper range boasts of innovation and utility.

Explained below are just a few of the countless innovations present in this maternity fashion accessory.

Diaper changing pad
Specially conceptualised ‘soft-touch’ memory foam in the removable pad provides even support for the baby while the anti-microbial coating keeps the changing pad free from microbe infestation.

Outer fabric, pockets and inner lining
The exterior fabric and inner lining are Teflon treated and waterproof to prevent any spills on top of the bag from seeping inside. Pockets have optimal depth and thickness for ensuring that you can store right and reach for them whenever you want to.

Insulation
Their patented Thinsulate technology ensures that baby food, milk and water bottles retain their core temperature for longer.

Magnets, not Velcro
Ju-Ju-Be bags exclusively use magnet contacts instead of Velcro as the former is silent, durable, snag free and do not attract lint or other impurities.
Ju-Ju-Be designer maternity clothes tips
Just because you are pregnant does not mean you have to stay within the purview of tents and oversized gowns all the time. Here are some essential fashion tips that pregnant mothers can use.

Jeans
Let go of the sweat pants and delve into the world of maternity jeans. These denims are specially designed to fit comfortably around your waistline.

Designer maternity dresses
The empire waist dress concept is one that falls into this category. Made popular by stars like Jessica Alba and Angelina Jolie, the seam in these dresses is just over the belly region thereby providing the illusion of a smaller belly size to the observer. Another great addition to your wardrobe would be floral dress designs. The design does a lot to reduce the protruded look of your belly and when combined with plain toned maternity shirts, really looks chic.

T-Shirts and bold jewelery
Slightly loose and stretchable T-shirts worn under a light blazer and accentuated by eye-catching and extravagant jewelery is in high fashion nowadays. Just accessorise these with Ju-Ju-Be bags, and you have the perfect combination of style, aesthetics and functionality all in one go and the best part is that a lot of these products may actually be worn post-pregnancy.

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