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Fashion trends for autumn and winter: What shoppers are wearing

Discover the latest autumn and winter fashion trends from stylish shoppers.

Modelli di moda per l'autunno e l'inverno 2023
Scopri le ultime tendenze moda per la stagione fredda.

Introduction to seasonal fashion

As the leaves turn and temperatures drop, the fashion landscape shifts dramatically. Autumn and winter bring a unique opportunity for individuals to showcase their style through layers, textures, and colors. This year, we ventured into Bon Accord Aberdeen to gather insights from shoppers about their favorite seasonal styles and stores, revealing a blend of comfort, elegance, and personal expression.

Shoppers’ favorite stores

During our exploration, we encountered a diverse group of shoppers, each with their own unique fashion preferences. Many expressed a fondness for popular high-street brands like H&M and New Look, which offer trendy yet affordable options.

One shopper, a secondary school guidance teacher, highlighted her love for H&M, stating, “I like to be comfy and cosy.” This sentiment resonates with many as the colder months approach, prompting a shift towards warmer, more comfortable clothing.

Another shopper, who works in retail, mentioned her fondness for TK Maxx and charity shops, emphasizing the thrill of finding unique pieces at a bargain. “I like a pop of color,” she said, showcasing how personal style can shine through even in budget-friendly finds. The appeal of Primark was also noted, particularly for those seeking affordable basics without compromising on style.

Style inspirations and icons

Fashion inspiration often comes from various sources, and our conversations revealed a mix of contemporary and classic style icons. One shopper cited Kate Middleton as her inspiration for her wedding look, while another mentioned Grace Kelly for her timeless elegance. These icons reflect a desire for sophistication and grace, even in everyday wear.

Interestingly, the influence of social media and celebrity culture was evident, with shoppers referencing stars like Kendall Jenner and Cameron Diaz as style inspirations. This blend of classic and modern influences showcases how fashion is continually evolving, allowing individuals to curate their unique looks.

Comfort meets style

As we delved deeper into the preferences of shoppers, a common theme emerged: the importance of comfort. Many individuals expressed a desire for smart casual attire that allows for ease of movement while still looking polished. One retired shopper shared her go-to outfits, which included a mix of Marks and Spencer and Deichmann, emphasizing that her style is all about being comfortable yet chic.

The trend towards casual and comfortable clothing is not just a seasonal preference; it reflects a broader shift in societal attitudes towards fashion. With more people working from home and prioritizing comfort, brands are adapting to meet these changing needs. The rise of athleisure and relaxed fits indicates that comfort is here to stay, even as we embrace the elegance of the autumn and winter seasons.

Conclusion

In summary, the fashion choices of shoppers in Aberdeen highlight a rich tapestry of personal style, comfort, and inspiration. As autumn and winter unfold, it is clear that the desire for warmth and individuality will shape the trends of the season. Whether through high-street finds or unique thrifted pieces, the essence of fashion remains rooted in self-expression and creativity.

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